Masvingo – The Mirror, Zimbabwe’s biggest regional weekly has made several senior appointments with Elizabeth Mashiri who is the current Midlands bureau chief being appointed Deputy General Manager responsible for digital marketing, Admin and Implementation.
The appointments announced through a statement by Mirror consultant Matthew Takaona sweep through the company’s three newspaper titles, The Mirror, Two Nations and the newly established Chipinge Times.
Mashiri’s appointment is with effect from October 1, 2021 and she will be moving from Gweru to Masvingo to work from the company’s main offices.
The appointment comes at a time when Masvingo Mirror and its sister company San Marino are shifting focus to digital media and creating new and penetrating marketing methods.
“We are seized with growth of our digital platforms and creation of effective digital marketing methods. We want to be a player at an international level both as a content creator and effective marketing vehicle,” said Takaona.
Mashiri will be replaced in Gweru by Sydney Mubaiwa who becomes the new Midlands Bureau Chief. Mubaiwa has been promoted from Chivhu where he was the Senior Reporter for Mash East.
Mubaiwa will be in charge of reporters in Mberengwa, Chivhu, Shurugwi and Zvishavane. He is a former correspondent for The Herald.
Also promoted is Fungai Munyoro who becomes bureau chief for Chipinge Times in Manicaland. Fungai will replace Ellen Mlambo, Editor of both Two Nations and Chipinge Times who relocates back to Beitbridge in November after successfully launching our third title.
Ellen remains the Editor of both titles.
The Mirror is also pleased to announce the appointment of Farai Matebvu as the new Senior Reporter for Buhera, Wedza and Rusape under Chipinge Times.
Moses Madyira has been upgraded from a student on attachment to an intern and he will be running the Chivhu bureau until a suitable permanent candidate is appointed. Madyira has been based in Chiredzi.